How it works

From a URL to a shipped change — with proof it worked

Bladesmith is not a chat window that gives advice. It is a loop that runs on your product every day, proposes specific work with the evidence behind it, executes what you approve, and measures what changed.

1234567THE LOOPruns every day

The loop

Seven steps, on repeat

The channel changes. The discipline does not.

  1. 01

    Signal

    A number moves in your analytics — or stops moving.

  2. 02

    Diagnosis

    It reads the funnel, the site and the code to work out why.

  3. 03

    Proposal

    A specific action, with the evidence, the expected effect and the cost.

  4. 04

    Approval

    You approve in one click. Nothing happens before that.

  5. 05

    Execution

    A pull request, a send, a write to a connected tool — whichever route is available.

  6. 06

    Outcome

    The metric is measured after the fact and attached to the action that caused it.

  7. 07

    Learning

    The result updates what we recommend next — for you, and for products like yours.

Your first week

Six states, each with exactly one thing to do

The product only ever shows you what is already true, and frames the next step as a promise. You are never handed a menu of ten things and left to guess.

  1. S0

    Paste your product URL

    Bladesmith reads your site and returns positioning, ICP, prioritized channels and quick wins — before you sign up, in about a minute.

    A draft GTM plan
  2. S1

    Confirm the foundation

    Three questions: who it is for, how you sound, what this quarter has to achieve. Your answers override anything we inferred — you are the authority on your own product.

    A ratified plan
  3. S2

    Give it eyes

    Connect GA4, PostHog or Search Console. No analytics at all? The first pull request is the instrumentation: acquisition, activation, conversion, wired to your funnel.

    A north-star baseline
  4. S3

    Run the first plays

    Generate the Growth Kit — the assets, the target communities, the keyword map, the launch material — and send the first items to your inbox.

    Ready assets, first queued actions
  5. S4

    Ten minutes a day

    The GTM Inbox becomes home. Each item is a signal, a diagnosis, and a proposal with its route and cost. You approve, edit or dismiss.

    The daily habit
  6. S5

    Watch it learn

    Outcomes come back and attach themselves to the actions that caused them. Channel priors update. What worked gets proposed again, sharper.

    Compounding

Execution routes

Every action declares how it can be done

What to do is stated in plain marketing terms — publish the comparison page, fix this CTA, launch the survey. How it gets done is resolved at run time from whatever you have connected, and Bladesmith always takes the highest rung available.

Rung 3

A pull request

Landing page, pricing copy, onboarding, structured data, instrumentation. The change arrives as a diff you review, merge and can revert.

Rung 2

A connected tool

Your email provider, your analytics, your CMS. Bladesmith writes through the integration you already own, with your keys.

Rung 1

A configuration change

A feature flag, an experiment, a survey — shipped as a payload to the tool that runs it.

Rung 0

The finished asset

Where no safe automated route exists, you get the completed work and a two-minute instruction. Always available, never a dead end.

The rule is that it never blocks — it degrades. Which is also why the free tier is a real product: rung zero is always available.

The consent mechanism

We don't ask for trust. We ask for a review.

Granting an agent write access to your product should be a rational decision, not a leap of faith. A pull request makes it one: it is a proposal, it is diffable, a human approves it, it is auditable, and it is revertible.

  • Nothing executes without approval

    Every action stops at your inbox. Approving is one click; so is dismissing.

  • Every action is reversible

    In the repo that means a revert. Elsewhere it means we tell you exactly what was done, where, and when.

  • Your keys stay yours

    Connections are yours and revocable. Bladesmith acts through them, and stops the moment you disconnect.

  • It degrades, it does not bluff

    When a channel cannot be executed safely, the agent says so and hands you the asset. It never pretends to have shipped.

The part nobody else does

Then it goes back and checks

After an action ships, Bladesmith watches the metric it was meant to move, over the window where an effect would show, and attaches the answer to the action that caused it. That record is what makes the next recommendation better than the last one — for you, and for the next founder whose product looks like yours.

An action whose outcome we cannot observe has not been executed. It has been performed.

Start with the plan. Decide about the rest later.

The analysis, the plan and the assets cost nothing and need no repository. Connect more when you want the agents to do the work rather than describe it.

Connect GitHub instead

Free tier · no credit card · nothing is sent, posted or shipped without your approval